Gamification 101

What is Gamification?

Gamification is the use of game design and game psychology in non-game settings to engage and motivate target audience for target behaviours. It is definitely not games like Candy Crush or Pokémon Go. Non-game settings refer to any context other than a game. It can be education, marketing and even your health and fitness. Gamification is a powerful tool that can be applied in multiple scenarios, not limited to the aforementioned use cases.word-cloud-2

Gamification does not simply just refer to points or leaderboard. It is a combination of different game elements which are mix and matched to solve a specific problem. It imitates games by incorporating different game elements into the respective gamified campaigns. Points, rewards, leaderboard and storyline are just a few of the game elements that make up a gamified campaign.

Games are addictive and able to stir up many emotions in a person. You can feel excitement, a sense of achievement, frustration or simply joy when playing a game. Remember catching your first Pikachu? Or failing a stage in Candy Crush when you were so near to passing? Those are the kinds of emotions that Gamification is able to trigger.

Gamification is typically employed to solve a problem through a design-thinking focused process. It helps to engage and motivate your audience into designated behaviours, with a balance of intrinsic and extrinsic rewards, making what they are doing more enjoyable.

Gamification is not something new and we can already see it in action in many application that we use now. Continue reading below for some examples of Gamification.


Examples of Gamification

Duolingo

duolingo

Duolingo is a language learning application that teaches a language in another language of choice. (Eg. Learning French in Spanish). The application makes use of different game elements such as points, achievements and rewards to incentivize users. There are also learning goals that users can set for themselves. This makes the goals much more attainable and caters to each user’s learning objectives.

The different game elements make the learning journey much more interesting and exciting, while the daily goals help to draw back the users to their intended learning objectives.


GameLead 

GameLead is a mobile application used by Singapore Management Universi

gamelead

ty that originally accompanied a Leadership and Team Building course. The application was designed to engage and promote interaction among students. Students could share their experiences and vote on each other’s responses. The mix of quiz, photo and other challenges which was able to engage and capture the attention of students.

Responses gathered from students has shown that GameLead was effective in engaging them and there was added value and knowledge gained outside of the typical classroom setting.

 


Zombies, Run!

Zombies, Run! is a mobile application that accompanies people on their runs. Runners get to track and store their running data just like other running application. In addition, runners get to experience the immersive storyline and go on training runs using the application. Runners can pick up items, run away from zombies and are also able to fortify their city as use the app.

The application definitely makes running more exciting as runners never know when zombies will appear or when they are faced with other predicaments along their runs. Running is never the same after using this application and you can read more at one of our team member’s review of Zombies Run!

zombies-run

The applications of Gamification are boundless and is only limited to your imagination and mastery of it. This article is Part 1 of a 3-part series on Gamification. Continue with Part 2 of our Gamification introduction to understand why you should consider applying Gamification in your work or even in your life!

 

📘 Ready to create a game to engage your audience?
Try it out at gametize.com!

 

Gamification 102

So you’ve read what Gamification is all about. So why should you use it? What benefits does it provide?
Gamification is able to engage and motivate your audience into learning behaviours, with a balance of intrinsic and extrinsic rewards, to make learning and other activities more enjoyable.

motivation.png

Motivation is a real issue when it comes to learning and working. Students complain about boring lessons and workers complain about their work. Gamification is able to improve the situation by giving students and workers more reasons to love what they are doing. It shapes the target audience into designated behaviours by making the audience to perform certain task in a pre-designed sequence.

This enables Gamification to encourage behaviours which can be largely grouped into 4 categories: Collaboration, Competition, Exploration, Interaction. Each behaviour correspond to 1 of the 4 Bartle’s player types.

🎮 Keen to know more about the 4 player types? Find out your player type here!

Collaboration

colla.pngEncourage your target audience to work with one another, discuss ideas and collaborate to reach a common goal. These behaviours are encouraged and preferable in a big team where many members are working together. Collaboration will help the team to move faster towards their goals and help each of the team members grow and learn from one another.

Competition

competition.pngCompetition may have a negative connotation but it helps to increase the drive of individuals and promotes growth. Set targets for the target audience and get them to pit against one another for the first place. The competition will help to spur the target audience on and increase their motivation to perform the tasks required to gain more points. It also helps the target audience to focus on specific tasks that will help them gain points, making them more goal oriented.

Exploration

1264883.pngGive the target audience the choice to do what they want and let their exploration spur on their creativity. Learning and work can be boring, and this can be further worsened by having a linear and fixed sequence for the completion of tasks. Gamification’s flexibility in usage allows game makers to mould it according to their needs. The target audience can be given a range of choices of what they want to do now, and what they want to do next. This freedom of choice results in a sense of autonomy for the target audience which empowers them and at the same time further motivates them.

Interaction

1496470.pngLastly, Gamification is able to help increase interaction opportunities between your target audience. Get the target audience to create interaction opportunities for themselves by giving them the incentives to do so. Give them a reward for organising or attending a company lunch or hosting a team retreat. Certain gamified tasks are able to increase interactions between the target audience easily and open up opportunities for future interaction as well.

The above is not an exhaustive list of what Gamification has to offer. Gamification is also able to motivate people to exercise, actively participate in classes, volunteering for a good cause and more. Using a combination of game elements and psychology, game makers can craft a tailored gamified solution to solve their problems. Add a bit of innovation and creativity to see your game achieve more than what you set it out to be.

This article is Part 2 of a 3-part series on Gamification. Continue reading to learn more about how you can effectively use Gamification!

Gamification 103

Welcome to the 3rd and final part of the 3-part series on Gamification. In the previous parts, we explained what Gamification is and why you should use Gamification. In the final section, we will look at how you can effectively use Gamification.

Gamification is a design-thinking focused process to engage and motivate your audience into learning behaviors, with a balance of intrinsic and extrinsic rewards, to make learning more enjoyable. There are many instances of Gamification that can readily be found in our daily lives. From running application such as “Zombies, Run!” to habit building software like Habitica and language learning applications like Duolingo, applications of Gamification is getting increasingly common. This does not mean that simply applying Gamification in any scenario will ensure a 100% success rate at solving the issue at hand. Here at Gametize, we follow a 5-step framework that helps to pinpoint the issue and construct the gamified solution.

5d_big

The Gametize 5D Framework consist of the 5 steps:

  1. Define your problem
  2. Determine your goal
  3. Decide your target behaviours
  4. Describe your players
  5. Design your gamification strategy and experience

1. Define your problem

1252336.pngWhat exactly is your problem? Low motivations at work? Lack of interest in learning? Poor engagement with customers? Your problem may fall into one of the categories above but that is not the end of defining your problem. Be more specific about the problem. Who does it involve? Why does it happen? To what extent is the problem affecting you?

Simply saying “Nobody is interested is learning” is not enough. Your problem should be as specific as “My students are disinterested in studying Science because the subject is too difficult for them and lessons are too boring” or even more. It is important to identify the reason why such a problem has occurred. Survey people who are involved to understand the issue better and don’t just assume based on your own opinions. Only this way can you identify the root of the problem and put together a strategy to solve it.


2. Determine your goal

1582751.pngNow that you have the problem highlighted, set a goal for yourself. Similarly, the goal should be specific and more importantly, measurable so that you can determine whether you have completed your objectives. Use numbers to quantify the results that you wish to see.

“20% increase in sales in the June” and “75% of the class to score an A on their exams” are good goals as they can be quantified and measured. On the other hand, goals like “Increase in consumer satisfaction” and “Higher employee motivation at work” are more difficult to measure and they are merely emotions. Despite saying so, those may be the exact goals that you may want to achieve due to the nature of your problem. Such goals can still be quantified in the form of surveys before and after the implementation of the gamified solution. Comparing the results between the 2 will let you know whether the goal has been attained. Of course, if a survey method is being used, you can set measurable goals based on the results.


3. Decide your target behaviour

1301817.pngHow do you want your target audience to behave after experiencing the gamified solution? This is highly tied to the goal that you have achieved. If the goal was “Better results during the exams”, you would want your students to pay more attention in class or be more studious at completing their homework and revision. The target behaviour should be the steps taken by your target audience to reach the target goal which you have determined.

Target behaviour can come in the form of actions or emotions that the audience performs or experiences. When the problem is the lack of motivation, you would want your audience to feel more motivated, performing better in their tasks. At the same time, they should feel happier and better be able to appreciate what they are doing.


4. Describe your players

Players are the target audience who are playing the game (the gamified solution). Every game has a targeted audience whom are being shaped into a target behaviour. The players can be the employees of a company, students in a class or simply just for yourself.

1709953.png

Game makers should fully understand their players in order to create a tailor made solution. There are many different ways to go about listing the traits of the players. Profile your players based on their demographics (age, race, gender, employment, education) and psychographics (personality traits, motivations, hobbies, preferences). More specifically you can look at your players based on the player type category that they will fall into. Bartle’s Player Type profiling summarises your persona’s behaviours within a game environment. The four player types: Killers, Achievers, Socalizers and Explorers are categorised based on the motivations and characteristics exhibited by the individual when in a game environment.

Understanding the different demographics, psychographics and player types will help in crafting a gamified solution that tackles the problem and at the same time, is able to capture the attention of the players effectively.


5. Design your gamification strategy and experience

With the problem, goal, target behaviour and players identified, the correct mix of game elements can be chosen and developed into the gamification experience for your players. Game elements includes points, rewards, achievements, leaderboard, feedback and social elements such as sharing on social media.

game-elements

Plan your game according to the preferences of your players and guide them towards the intended behaviours. Gamification is not a sure hit strategy and thus, it takes a few iterations of feedback and improvements to generate the best strategy that will achieve the intended objective.


The above is just a concise framework that acts as a crashcourse for newbies to Gamification. There are many other considerations when planning out your game. Learn more about them in our Guide to creating a good game.

Strategies to promote your game

Creating a game is only the first step in your journey to world domination. It’s high time to start planning clever strategies to distribute and promote your game. But wait! To craft the ideal marketing / promotion / distribution strategy, here is a simple checklist for you to go through before you begin writing it down:

  1. Target Audience: Revisit who the game was designed for. 1600175.pngWho are they? How old are they? More importantly, where are they? The location of your target will likely be the deciding factor for the marketing medium that you will eventually choose, because it etermines factors such as the nature of the rewards, the type of content, and whether or not your players are expected to play the game at the same time.
  2. Duration of campaign: How long do players have to complete
    the game? This may range from a few hours or a day, to months at a time. Depending on the type of game, the whole game experience might only just take minutes to complete. But are players expected (or encouraged) to return to the game and continuethe game campaign.pngexperience (either by completing more challenges, repeat existing ones, or maybe just socialising with other players)?
  3. Expected number of players: How many players are expected to complete the game? Is this a fixed number or a number that will change (increase/decr
    ease) over time? This number will likely affect your strategy, especially when you are aiming for high engagement and low attrition rate.
  4. Budget: Do you have a budget for marketing? If you do, you 1277540.pngcan consider advertising platforms like Facebook Ads, Google Ads and perhaps, even traditional marketing channels (depending on where your target audience is at). If you don’t have a budget at all, consider promoting via your company’s Facebook page, Twitter feed, or LinkedIn Company page. It may be worth exploring the referral challenge feature and see if you can incorporate that into your game (and incentivise your players to spread the word).
  5. Overall objective: What’s the overall objective for your game? To have as many players as possible? To ensure players are able to learn the necessary skills / information? The objective will determine the set of actions your players will need to go through to meet your objective.
  6. Type of game: Finally, what type of game is this? Is it competitive, collaborative or just a solo game? This will likely play a big role in how you are going to recruit players.1238015.png

Essentially, this article focuses on how you can attract people to play the game, a.k.a. recruit players. Check out this list for the various mediums/platforms that you can utilise to promote your game:

#1: Via social media

Social media is, and always has been (since its inception), a popular medium for 1920979.pngpromotional content. If you aren’t living under a rock, you might have accounts to some of the more successful social media platforms like Facebook, Twitter, Instagram and LinkedIn.

Well, in that case, go ahead and promote the link to your game via the various social media platforms! It’s that simple, right? Not quite. Each social media platform has its quirk and unique target audience.

  • Facebook: The mother of all social media platforms. It’s a good platform for social games or games which aren’t too serious in nature. If your target audience falls within the 20-50 years old range, Facebook is a good bet. You may not want to use Facebook for the younger generation, though. Here’s why.
  • Twitter: A less popular platform, especially in Singapore, consider this if your target audience is global or US-based. Due to the the sheer amount of tweets users go through, be sure to increase the frequency of your Twitter promotion.
  • Instagram: A more visual platform than the others, this would be a good avenue if you are looking to promote post-game or during-game time, where you have user content (their pictures and challenge answers) to share and promote. Not so much for pre-game promotion though, due to the link limitations.
  • LinkedIn: If your game reaches out to a more mature audience, and it is meant to meet business objectives, consider promoting your game on LinkedIn instead. You can either promote on your personal profile or on the company page, depending on which one would give you a better reach.

#2: Via blogs / articles

1796362.pngAnother way to promote your game, would be to leverage on your existing reader base on your company/individual blog. Content is still king these days and an updated blog can do wonders for your readers who are hungry to find out more about your company, your services or simply your opinions and thoughts about various happenings within your industry. If you’re keen to learn more about blogging trends in 2017, check this out.

So how do you actually go about promoting your game in a blog post? There are a few ways you can do so:

  1. Link it up! If your game is to be played on a web browser, share the love by pasting the link to the game into your blog post. It’s that simple. But you might want to ensure that the game is open to the public (and perhaps allow for guests to play it without logging in to Gametize).
  2. Direct them to the mobile app! It may be the Gametize app or a customised app (that we have created specially) for your company. Be sure to include links to both the iOS and Android versions of the app for people to download from.

#3: Via main website

1826516.pngIf you do have a Gametize game that’s meant for the public eye, how about placing the link to the game at the most visible location in the digital sphere that’s owned by your company: the main website?

Within your main website, have an app icon or a similarly-illustrated image to attract users to click on the link and play the game. Have a catchy yet snappy introduction to your game to accompany the visual and pair this with good digital marketing strategies to drive visitors to your site.

__________

Although a good game can mean a world of difference for players, it will mean nothing without employing the right strategy to bring visitors to the game. So do spend some time planning marketing strategies to help your game be recognised and well-played within your community. All the best!

Got any other strategies that worked well for you and your organisation? Share with us here by commenting below! We’d love to hear from you. 🙂

The Moderator (and what he/she can do)

You have been tasked to moderate all user completions and comments on the platform and you’re not sure where to begin.

Sounds familiar? Great, you’re at the right place! Read on, moderator.1255398.jpg

To be a moderator is an important responsibility that requires time, due diligence and a critical eye. Moderators are usually administrators as well, and have full control over the account. As a moderator, your role begins when players have started playing the game, and it’s your job to ensure that
their entries are accurate and appropriate.

There are two features that you can take control of:

  1. User comments (on topics / challenges / challenge completions)
  2. User completions (within topics / projects)

Just to briefly go over the terms; user comments refer to the feedback provided by the players, on topics, individual challenges and other players’ challenge completions. User completions refer the feedback provided by the players when they complete open-ended challenges.

Moderation is important in various contexts, some of which include:

  • Mass marketing campaigns (when the public are encouraged to complete challenges, and this requires constant moderation and vetting)
  • Recruitment campaigns (when players’ responses are required to be vetted and captured for the purpose of job applications)
  • Onboarding campaigns (when open-ended answers are required to be checked for accuracy and appropriateness)

To learn how to manage the user comments and completions, click on this link. <insert FAQ on moderating comments and completions>

Got any other uses for moderating completions and comments? Let us know by commenting below! 

Quiz Challenges (and what you can do with them)

1410286.jpgQuiz challenges are by far the most popular type of challenge among us “Gametizers”, mostly because of its simplicity and the ability to validate answers. Which is probably useful for you to know that it comes in two forms:

  • One-try only quiz challenges (players get only one chance to complete the challenge)
  • Repeatable quiz challenges (players can repeat the challenges multiple times)

There are many ways to create quiz challenges and for various purposes too. Most of the time, we would create them in batches, as one quiz challenge alone is simply not enough. So if you are strategising on ways to make use of quiz challenges, do consider them as batches instead of solo challenges.

Despite its obvious limitation, the one-try quiz challenge has its advantages. To restrict players from repeating the challenge, it allows for the challenge to be used competitively or by means of an assessment or a test. Here are some ways to use the one-try only quiz challenge:

  • A test made up of a series of one-try only quiz challenges for students
  • A series of non-repeatable questions about an organisation for recruitment / on-boarding

The repeatable quiz challenge, however, provides a different use case. If you are looking to fully utilise the potential that a repeatable quiz challenge can bring, you can consider creative content that is meant for virality and constant engagement and re-engagement. Some examples of campaigns that would require such engagement are as follows:

  • A marketing campaign that encourages players to repeat certain challenges as often as possible to score more points (e.g. “Take a selfie with a Starbucks employee!”)
  • An employee engagement game that requires staff to complete certain tasks on a daily/weekly/monthly basis (e.g. “Take a picture of your clean desk!”)
  • A learning game where students are encouraged to repeat certain content-based quizzes, at different time periods (for the purpose of reinforcement)

For the newbies, if you would like to know more about quiz challenges (how to get them started), check out more through FAQ!1677375.jpg

It goes without saying that there are many other ways to utilise both the one-try and repeatable challenges but of course, you (as the admin) will surely find new and more creative ways to harness the
powers of the quiz challenge!

If you already have some really cool ways to use the quiz challenge, let us know by commenting below! 🙂

Tips on how to create a project – from scratch!

One of the first steps to take upon logging in as an Admin would be to create your first project. Now, if you’re very new to this, here’s a guide on how to create a new project.

So, ready to begin? Great, let’s get started!

We have some tips to share with you on how to go about creating a new game (aka project and topics), especially in different contexts (as individuals, as part of a team) and depending on how complex is your game. Another point to consider is if you are planning to revise the project from time to to time to update the content.

#1: Starting off with content planning

You may have the urge to hit the ground running by logging in and creating topics and challenges immediately but if you have extensive content planned for your game, I’d suggest for you to pause and plan it all out on a spreadsheet or some other text-editing tool first before heading to the Admin Dashboard to key in your content.

It would be easier to outline the whole project off-Gametize, as you will then be able to view the whole list of challenges and topics with ease. To have an idea of what this spreadsheet might look like, refer to the following:

screen-shot-2017-01-22-at-1-23-39-pm

We have yet to allow for mass uploading of content onto the platform, thus, such planning will naturally be followed by a manual upload. But at the very least, with an outline pre-prepared like the one above, you will have a structure to rely on when you do decide to key in those challenges and in which order. It would save some valuable time, especially when you are working with other team members in creating the game.

Things brings us to the next point…

#2: Working with other teammates

If you are creating a project with a few other teammates, then we would strongly recommend doing Step #1 and plan out the content together with your team before you begin creating the project on the Gametize platform. This is mainly because more than 1 individual can access the same account and edit the project, which will then run the risk of over-writing content as they are being updated.

There, we do advise you to create a spreadsheet to be shared with the team and finalise the outline of the game before implementing the content on the platform. One very useful way to do this would be to use Googlesheets and plan it out together, real-time.

There are no fixed templates for how you should plan out your project, as it varies depending on the complexity of your project.

If you have other useful and effective methods of planning a project, do share it with us by commenting below!

Best ways to engage your players

Now that you have an idea of a gamified solution to complement your campaign efforts, it’s time to start thinking about how you can best engage your players. Engagement levels are crucial with every game as it will determine the staying power of a game (a.k.a how long a game is able to attract an audience). Do not underestimate the power of engagement!

Here are some suggestions on how you can ensure that your players are constantly engaged with your game:

1. Give away surprise rewards

1921368.jpg

As part of your gamified campaign, rewards can serve as really enticing ‘carrots’ for your players to continue playing and collecting enough points to redeem their choice of reward. But who doesn’t love more rewards? Nobody, that’s who!

So how about delighting your players and engaging them further by releasing the occasional surprise reward at certain time period? This would ‘keep players on their toes’ and active on the app, the way flash discounts would for those who frequent online shopping apps.

Not sure where to begin when it comes to creating rewards? Click here to learn more about rewards!

2. Introduce new challenges to players periodically (using notifications)

1903174.pngIntroducing new challenges once in a while is sure to amp up your engagement rate over time, but the key thing to take note of here is how interesting and exciting these new challenges will be to players. You may not always know how players will take to the new challenges at times. For this, we encourage frequent revisions to test the effectiveness of each challenge and to tweak them (content or type of challenge) accordingly.

So go on, think of fresh new challenges to motivate your players to continue playing your game! Practice makes perfect.

3. Update content on a regular basis (reflect new information)

laptop-1749345_640.pngMuch like updating your challenges, why not go another mile and update the overall content of your game? If your game has been published for weeks/months, you might have some new information to add to your game. What we would normally suggest is for you to prepare your new content separately, unpublished, while your existing one continues to be live. You can check out this article for tips on how to manage your project.

Be sure to include new content that would be relevant to your target audience at that point in time. Some examples of instances when you might require a content refresh include seasonal content, the occasional special event/campaign that’s running during that time, new products/services to inform your players about, and so on. Oh, and don’t forget to update and refresh your Rewards store as well!

4. Create Achievement badges for players to collect in-app

1548182.pngHave you noticed how your players are not completing enough challenges within a topic? Or that they are not completing any topics in full at all? Looks like they are not fully engaged or immersed in the game, it seems. Here’s a tip: create Achievement Badges for players to earn after completing a set of challenges (or a topic).

Achievement badges are great for players to have that sense of accomplishment they need after all the effort in completing those challenges.

Keen to learn more about Achievement Badges? Click here to find out more!

5. Reward players for completing sociable actions on the app

One way to amp up the engagement factor is to increase the level of interaction between1510039.png players, by which we mean, to get everyone to be more sociable (e.g. like and comment on each other’s challenge submissions). Consider implementing Awardable Actions in your next game if you want your players to interact with each other more. But remember, they won’t know that extra points will be given unless you inform them (via the instructions or perhaps a flashcard containing all the information about additional points).

To find out more about Awardable Actions, check out this link!

Got any cool ideas on how to better engage your players? Let us know by commenting below! We’d love to hear from you!

 

Game Analytics 201

Other than the analytics found in the previous analytics guide, there are other useful data that can be found on the Gametize admin console.

1. Project Analytics

View the Overall Statistics for your game by clicking on Project Analytics. There, you will be able to view the statistics of your game since its creation. These statistics will give you a good overview of the current performance of your game, easily drawing comparison between the number of users, challenges, completions, accepted and other relevant data. Click on the individual boxes and get to view more information about each of them, allowing you to filter, search and even moderate.

overall_stats

Scroll down on that page to view the daily statistics for any day in the past week as well as the trending challenges and most active player on the date chosen. Use these data to understand which challenges are more preferred by your players and which are not as well received.


2. Completion Summary

Next, we have Completion Summary. See the Completion status of the topics in your project as well as the most popular and least popular challenges till date based on the number of challenge completions.

If you have a low completion status for a particular topic as compared to others, it would suggest that some of the challenges in the topic have a higher completion difficulty or barrier.


3. User Summary

Get a breakdown on the demographics of your players such as their country, gender and age.

user_demographics

*Do take note that the above mentioned data are not representative of the entire player base and it only reflects data from players who have updated their account with the respective information.

Below the pie charts, you are able to see the top 3 players based on points, number of completions and number of votes they have received respectively. These are 3 metrics to determine an active or popular player. If you are a running a campaign where the player with highest votes at the end of the campaign wins a prize, this will definitely come in handy for you.


4. Download Reports

Not sure where to find the data you want? Or want to download the data for cross analysis or presentation?

Head over to download the reports (in .xls format) by clicking on the the download reports link. The reports available are listed but not limited to the ones in the screenshot below:

download_reports

We are consistently undergoing changes to the game analytics to best suit the needs for our users. Want to see some analytics that is not available on the platform? Let us know by commenting below!

Project-Topic-Challenge/Flashcard 201

In the previous article, we covered the essentials of the project, topic, challenge and flashcard (e.g. what it is, what it can do, etc). Great stuff, right? Well, there’s more! In this article, we’ll go through the various additional features attached to projects, topics, challenges and flashcards.

Privacy and Publish Status

A project and topic can be private or public. Additionally, it can be published and unpublished at any time where the admin hopes to do so. Learn about the difference in the privacy and publish status, as well as how it can help you plan out your gamified campaigns! Click here to find out more.

Locking

“Locking” in our case, refers to defining the flow whereby players experience the game. Sometimes we might want players to learn more about a certain topic through some challenges, then understand if they had felt the challenges were helpful in their learning. Implementing locking in this scenario would ensure that the players complete the challenges in such a sequence that aligns with the intended behaviour.

Simply scroll down to the bottom of the page when editing topics/challenges and you will see the option similar to what is shown below. Check the checkbox and select the topic/challenge you wish to lock to. Take note that you are unable to lock to flashcard as they are non-actionables but you can lock flashcards to challenges.

topic_locking

Locking is used often to fix the sequence of topics/challenges/flashcards that the player access. This may be effective in achieving what you want but it may decentify players as they would not have a choice over what they want to do in your game. Giving sufficient autonomy to your players is essential for explorer-typed players (Click here to read more about player types) as it gives them the control over their experience in the game.

Scheduling

Scheduling features available for topics, challenges and flashcards. You are able to schedule the start and end dates for the respective features. Start date is the date whereby the game feature is published. End date signifies the date where new players can no longer join the topic and existing players who attempt challenges will no longer receive points for doing so. (End dates are not available for flashcards since they are non-actionables) You can find the option to edit the scheduling and end date options on edit pages of the individual game features.

schedule_challenge

In what scenarios will scheduling come in useful? Imagine that you are in charge of an event and you have to be on the ground to make sure things are running. Scheduling your topic and challenges at your desired timings will help to take that additional task off your burden during that stressful day. It will also be useful when you want to release your game features to start at timings that overlap with your sleeping hours. Having a preset end date will help eliminate that extra task at the end of your campaign to prevent access to the topic or challenges.

Frequency of Challenge Completion

There are a few Challenge Types that allows for multiple completion. They are Standard Challenge, Photo Challenge, Quiz Challenge (Repeatable), Multi-field Challenge and QR Challenge. This allow players to submit multiple completions. You can limit the completion frequency by adjusting the field as shown below.

challenge_completion_frequency

By default, the completion frequency of these challenges is “Anytime”, meaning that they can be completed right after an attempt.

You can use the completion frequency to keep players coming back, giving them the opportunity to gain more points. You could have a standard challenge asking players to record something interesting that happened the past day or an experience during their day at work.

Locationscreenshot_2016-12-16-16-07-15

Add a location to your flashcard or challenges! This will help your players in finding the location to your campaign or events, or even location based challenges that require them to scan a QR code or to answer some questions regarding the locations! The players simply need to click on the map and they will be directed to the map application on their phones!

Do note that players need not necessary be present at the location (we do not do GPS tracking). Hence, use this feature as a means to inform your players and not to enforce their behaviour.

Private Completions

When creating challenges that are open-ended, you are able to determine whether the submission are kept private or public. Both privacy statuses of completions have their own use-case.

Private submissions ensure that confidential details are not open to public and people are also unable to copy the same submission if the challenge has competitive elements to it (best submission will gain points).

However, some admins may wish to keep the submissions public to encourage players to view and vote on each other’s submission. This will help in the social elements of the game and also allowing popular submissions to be identified later on. Competitive elements can also be incorporated into challenges with public submissions where the most popular (most number of votes) submissions can be identified and rewarded for their popularity.

Sending notifications 

One nifty feature on the Admin Console is the ability to send notifications to players when you are creating a new challenge. This will keep your players engage and informed about any new challenges you are adding to your games.

Make sure not to over-use this feature by sending notifications to every of the 10 challenges you are going to create in a day. I’m sure you would not want your players to end up disabling notifications and not receive any future notifications from your game.

Have other advanced features you would love to use together with topics and challenges? Let us know in the comments below!