Gametize Academy

Gametize Gamification Designer:
Professional Certification

Who's a good fit?

If you are a:

  • Human Capital Management
  • Talent Development
  • Learning and Development
  • Training and Education
  • Marketing



  • Consumer Studies
  • Community Outreach
  • Public Service/Policy
  • Research and Development
  • Product and Project Management

This program will be great for you! Additionally, if you have any interest or experience in project management and gamification, this program would be a great way to kickstart your journey towards professional gamification. Because, if you haven’t started gamifying what you do, you don’t know what you’re missing.

Overview

The Professional Gamification Designer Program is a specially curated module (approximately 12 hours of learning and consultation) that will give every candidate an immersive hands-on experience to develop their gamification strategy while exploring their own creative journey in gamification design. We define gamification as “(the) use of game design and game psychology in non-game settings to engage and motivate a target audience towards target behaviours”. It is a process, and not an end point.

In short, we want to inject fun into everyday tasks in order to create stronger engagement, drive interests and deliver better outcomes. What you get is a deep understanding of what motivates behaviour and what drives great engagement. We will help you build your story, create the structure and develop a game you can be proud of. All this, while having fun hacking our platform.

This is not one of those pay-to-play “certification” programs. We are going to expect candidates to put in the hours and the creative thinking behind their submissions. But that’s expected only because you would have already experienced the rigour of learning with us. Bottom line is, when you’re successfully done with this program, you will be able to create a great game experience for your audience, like a pro.

What's in it for you

Be officially certified with Gametize

  • Accorded the designation of Certified Gametize Professional Gamification Designer
  • Engage and continue your learning with our community of experts

Learn how to buff up your strategies

• Apply principles of motivation to your gamification experience to increase engagement and sustain interest
• Apply game elements, game mechanics and thinking to non-game settings

Construct and craft with great results

• Create and present a comprehensive strategy using the Gamification Concept Document
• Design, create, administer a game/project using the Gametize platform

Effectively diagnose your game

• Conduct an objective review of your own creation using the Gametize Checklist and Scorecard to deliver a better user experience
• Make “making it fun” a part of what you do at work

Program at a Glance

The learning strategy hinges on the principles of Learn, Practice and Reflect, where we anchor every learning with an activity. And we always encourage questioning through critical and reflective thinking, peer discussions and open sharing.
What we will cover in the module:

• Motivation Frameworks and Theories
• Planning and Research
• The (Gametize) 6D Playbook for gamification design

– Define the Problem
– Determine the Goals
– Decide Target Emotions and Behaviours
– Describe Audience Profile
– Design Your Gamification Strategy
– Diagnose and Analyse the Experience

• Specifically with the Design portion

– Creating a Story
– Creating Plotlines
– Implementing Structure
– UI/UX and Visuals
– Introducing Interactive and Interesting Content
– Feedback and Rewards
– Making it Social

• Platform Training
• User Case Studies
• Guest Presenters/Speakers

Assessment Criteria

Method of Assessment:
A. Submission of the Gamification Concept Document
B. Submission of a Demo game/project using the Gametize platform

• Submissions will be assessed/graded by minimum of two assessors
• Mentors will be assigned to offer one consultative session to help you improve on your concept document before submission
• Assessors may come from within Gametize and/or from amongst industry experts

Eligibility Criteria

A. Education – Must possess functional levels of literacy, numeracy and communication skills; defined as but not limited to: able to read, write, follow instructions, demonstrate logical thinking, contribute to discussions and basic math and statistical analysis – No minimum educational qualification is required B. Work Experience – Encouraged, but not compulsory, to have at least 1 year of cumulative work experience, either full-time and/or in an internship programme to have better appreciation for the subject – Fresh graduates/undergraduates/tertiary level students are also encouraged to apply if you have interest in or are/were in a programme involved in or related to gamification C. Administrative Requirements – All candidates must register and pay in full all fees before commencement of the certification programme – Upon receipt of a valid registration and fee payment, a confirmation will be sent to the successful applicant D. Course Requirement – All candidates must have completed the Gamification Introductory Module (asynchronous) before attending the Professional Gamification Designer (certification) programme – To be eligible for the Professional Gamification Designer assessment for the certification, all candidates must have completed the learning/programme module (approx. 12 learning hours) – Both of the above requirements are mandatory unless a written exemption is given by certifying body (Gametize Pte. Ltd).

Our Program Facilitators

Keith

Keith Ng (@keizng) co-founded Gametize (with his best friend Damon Widjaja, and later Brenda Nicole Tan), a gamification platform to motivate behaviors through challenges and rewards such as in recruitment, learning & development, marketing and community advocacy. Gametize won funding in a reality TV show (Angel’s gate), the People’s Vote in IBM’s Asean Smartcamp 2013, and SBR’s 2015 20 hottest startups in Singapore. Today, the platform is powering fun for more than 300,000 users totalling over 15 million challenge completions.

Keith was nominated as one of the most influential people in gamification globally by Gamification Summit (2014), as well as the top 100 gamification innovator/consultant by Sparkah. He designed Gametize’s gamification frameworks, and speaks on gamification globally, including Gamification Summit in San Francisco, HR Congress in Manila, and Loyalty Summit, in Mumbai. His interests are in using game thinking and positive psychology to solve engagement problems, and designing extremely simple user experience for people to get hooked. Motivation frameworks intrigue him as much as learning about artificial intelligence and scaling methodologies

Guan

Guan spent the first ten years of his professional career in the MICE industry managing a host of proprietary exhibitions and conferences. Starting out selling booth spaces, sponsorships and advertising, Guan worked his way into project management and subsequently, several senior management positions. One thing that came out of the early years in exhibition sales was developing that thick skin to smile at the face of rejection. Well, sometimes it was more like trying not to lose sleep over a lost sale.

From late 2005 until 2015, Guan worked for a New York-based trade association, representing the global retail real estate business with over 110,000 members around the world, as its Managing Director for the Asia-Pacific region. In 2017, Guan transitioned into adult education, which meant going back to school and learning (well, sometimes re-learning) skills… skills he thought he had. It was a humbling experience going through certification after certification, in order to really learn the basics of helping people develop and grow. It took hundreds of classroom hours (and two different coaching certifications) to learn how to ask questions; and hundreds more to get better at it. 

Kingsley

Kingsley has been serving the IT industry for nearly eight years, where he has gained extensive experience in training and client management. He started his career as a retail training executive in one of the giant tech companies, Samsung (SME), one of Gametize’s clients. As the person in-charge of this project, he worked closely with Gametize to develop an online learning platform – Samsung Blue Academy (SBA) to engage sales training for retail executives. In fact, SBA is one of the Gametize’s most successful use cases with over a whopping 4 million challenge completions.

Kingsley was then promoted to Master Trainer in early 2018. His main duty is to oversee the development and operations of field trainers and retail executives. “By making the learning tasks enjoyable and incentivising them with positive results, Gamified Learning maintains learners’ interest and increases their engagement”. The implementation of gamification in training showed significant results and Kingsley was awarded the 2018 2H Global Master Trainer in Samsung HQ, South Korea.

Our Program Facilitators

Keith Ng (@keizng) co-founded Gametize (with his best friend Damon Widjaja, and later Brenda Nicole Tan), a gamification platform to motivate behaviors through challenges and rewards such as in recruitment, learning & development, marketing and  community advocacy. Gametize won funding in a reality TV show (Angel’s gate), the People’s Vote in IBM’s Asean Smartcamp 2013, and SBR’s 2015 20 hottest startups in Singapore. Today, the platform is powering fun for more than 300,000 users totalling over 15 million challenge completions.

Keith was nominated as one of the most influential people in gamification globally by Gamification Summit (2014), as well as the top 100 gamification innovator/consultant by Sparkah. He designed Gametize’s gamification frameworks, and speaks on gamification globally, including Gamification Summit in San Francisco, HR Congress in Manila, and Loyalty Summit, in Mumbai. His interests are in using game thinking and positive psychology to solve engagement problems, and designing extremely simple user experience for people to get hooked. Motivation frameworks intrigue him as much as learning about artificial intelligence and scaling methodologies.

Prior to co-founding Gametize, Keith coded/sold a MLM software at 18 before his military drafting. He then completed his BBM (Finance) and BSc (Information System) on a DFS Scholarship in Singapore Management University, ending his final semester on exchange in Katholieke Universiteit Leuven, Belgium studying arts and the Flemish language. His “Richard Bartle’s Player Type” would be Explorer and Achiever; he lives for his Tuesday evening futsal games, plays Counter-Strike and the Rubik’s cube sometimes (which he struggles immensely with). He is also passionate about craft beer and you might catch him beertending and washing glasses at a beer shop once a week in Chinatown Food Complex.

Hear from Industry Experts… Learn from the Best!

Your incredible journey into gamification begins here, with us, and with the support of our community of experts. By getting yourself certified with Gametize Academy, you will not only benefit from the use of all our tools, our planning methodology, our platform and our in-house technical experts, you will also have access to our community of experts through our Gametize Expert Series program. At every scheduled course, Gametize will work with some of these experts to provide guidance, mentoring and even present case studies.

Start your journey here!

Enrol in our asynchronous Introductory Module

Register Now!

Register for our Professional Gamification Designer Certification below
For more information, please contact guanheng@gametize.com