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Marketing Lead | Design Lead

Passion For Fashion 1

Sustainability Series: Passion for Fashion

Sustainability Series: Passion for Fashion Gametize News & Updates, Learning & Development 1. 6D Playbook Defining the Problem Problem Statement: The prevalent culture of fast fashion engenders overconsumption, resulting in environmental issues and wasteful practices, thus highlighting the urgency of fostering habits and mindset centred around environmental sustainability. Background: The National Environment Agency reported that […]

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FairPrice Finest Experience Hunt

Case Study: FairPrice Finest Experience Hunt Consumer Engagement

FairPrice, the largest supermarket chain in Singapore, was looking at a dynamic and fun way to increase foot traffic in their Finest stores through phygital experience.

By integrating gamified challenges and rewards via the Gametize platform, FairPrice aims to increase foot traffic during the Finest Festival period and communicate lesser-known educational facts about our products and services.

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Part 3 Gametize Unlocking Potential

Unlocking Potential: Gamification Optimizes Employee Interaction​

One area where gamification is particularly impactful is in the recruitment process. From the initial submission of resumes to the assessment of candidates’ competence and alignment with organizational values, gamification offers innovative opportunities to identify and attract top talent. By incorporating quizzes and challenges, organizations can not only evaluate candidates’ skills and motivations, but also sift out individuals who lack genuine interest in the role. This approach not only makes the recruitment process more engaging for candidates but also enables companies to make more informed hiring decisions.

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Part 2 Gametize Unlocking Potential

Gamification Done Right: Planning Strategy Execution

“Gamification has become a buzzword in many industries, with some companies implementing it simply because it’s trendy or because the boss wants it”–Guan. However, successful gamification requires careful consideration and planning to be effective. Before you jump on the gamification bandwagon, there are some key factors to consider.

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Part 1 Traditional To Gamified

From Traditional To Gamified: Transforming Learning Engagement

In the ever-evolving landscape of education and training, the concept of gamification has emerged as a powerful tool to drive learner engagement and make the learning process more enjoyable. Gamification involves integrating game-like elements, such as points, badges, leaderboards, and challenges, into learning materials and activities to incentivize participation and promote active learning. The intrinsic motivators of gamification appeal to our natural desire for achievement, recognition, and competition, making it an effective strategy for enhancing the learning experience.

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